AI-Powered · Hindi Voice · WhatsApp

India's farmers deserve a trusted companion

KhetiSaathi brings AI-powered crop advice, live mandi prices, and weather alerts to 150 million Indian farmers — in their language, on their phone, at zero cost.

Partner With Us → See how it works ↓
150M+
farming families in India
₹0
cost to the farmer
Hindi
voice first interface
🌾 Crop Disease Diagnosis · 📊 Live Mandi Prices · 🌤️ Weather Alerts · 🏛️ Government Schemes · ⚠️ Scam Detection · 🎤 Hindi Voice Interface · 📱 Works on WhatsApp · 🌾 Crop Disease Diagnosis · 📊 Live Mandi Prices · 🌤️ Weather Alerts · 🏛️ Government Schemes · ⚠️ Scam Detection · 🎤 Hindi Voice Interface · 📱 Works on WhatsApp ·
The Problem

India's farmers have smartphones.
They just need the right brain on it.

150M

Farming families with no trusted advisor

Google gives them English results they can't read. YouTube has good content but they can't find it. Decisions get made on word of mouth and tradition.

₹27K

Average annual farm income — falling every year

Middlemen exploit information gaps. Farmers sell at the wrong time, to the wrong buyer, at the wrong price — simply because no one told them better.

40%

Crop losses that could be prevented with early diagnosis

A disease spotted two weeks earlier means a saved harvest. But the nearest agronomist is 50km away and charges ₹500 for a visit most farmers can't afford.

How It Works

A farming expert in every pocket. In Hindi.

Farmers send a WhatsApp message — text or voice — and KhetiSaathi responds like a knowledgeable friend who understands their crops, their region, and their language.

🌾

Crop Doctor

Photo or description → instant disease diagnosis with treatment advice and dosage in simple Hindi.

💰

Mandi Prices

Live prices from 100+ mandis across UP, MP, Bihar, Rajasthan. Sell at the right time, at the right place.

🌤️

Weather Alerts

Proactive alerts pushed before rain, frost, or heatwave — with farming action advice, not just numbers.

🏛️

Govt Schemes

PM Kisan, KCC, Fasal Bima — explained in plain Hindi with step-by-step application guidance.

🌾
KhetiSaathi
● Online
🎤 मेरी गेहूं की फसल पर पीले धब्बे आ रहे हैं
Ram Prasad, Muzaffarnagar · Voice message
Ram bhai, ye Gehun ka Pila Rust lag raha hai — fungal bimari jo thand aur nami mein failti hai.

Ilaaj: Propiconazole 1ml/litre subah spray karo. 15 din mein dobara.

Kal aapke area mein baarish hai — aaj shaam tak spray kar lo 🌾
KhetiSaathi · just now
Muzaffarnagar mandi mein gehun ka bhav kya hai?
Ram Prasad · 2 min ago
Aaj Muzaffarnagar mandi mein ₹2,240/quintal 📈
Pichhle hafte se ₹80 upar hai. Trend badh raha hai — 3-4 din aur ruk sakte ho agar storage ho.
KhetiSaathi · just now
Early Traction

Built, deployed, and talking to real farmers today

24/7
Live on Railway
zero downtime
5
Features live
disease, mandi, weather, schemes, scam
Hindi
Voice + text
Devanagari + Hinglish
0
Cost to farmer
free forever
For Businesses

The data layer that agri-businesses
have been waiting for

Every conversation KhetiSaathi has with a farmer generates anonymised, structured intelligence — what diseases are spreading, which crops are in distress, where farmers are selling. This is ground-truth data that no survey or field agent can match.

Agri-Input Companies

Know which diseases are spreading in which districts — two weeks before your field agents find out. Allocate inventory, target outreach, validate new product performance.

Bayer · Syngenta · UPL · Coromandel

Banks & NBFCs

Farmer profiles built from real conversations — crops, acreage, location, intent signals. Better credit assessment than any bureau score for this demographic.

NABARD · SBI · Mahindra Finance

Government & NGOs

Last-mile reach to farmers at scale — in their language. Scheme awareness, subsidy disbursement, crop data collection. The distribution infrastructure you need.

State Agri Depts · ICAR · Gates Foundation
Govt Schemes We Cover

Every scheme a farmer needs —
explained in plain Hindi

From PM Kisan status checks to solar pump subsidies — KhetiSaathi knows them all. Ask on WhatsApp and get step-by-step guidance instantly.

🌾
PM Kisan Samman Nidhi
₹6,000/year — directly in bank account
Income
Benefit₹2,000 every 4 months — 3 installments per year
DocumentsAadhaar, bank passbook, khasra/khatauni
Apply atpmkisan.gov.in or nearest CSC centre
22nd KistExpected March 2026 — check status now
📱 How to check your PM Kisan status:
  1. Go to pmkisan.gov.in → Farmers Corner → Know Your Status
  2. Enter your Aadhaar number or registered mobile number
  3. Enter OTP received on mobile → View all installment details
Ask KhetiSaathi on WhatsApp → Helpline: 155261
💳
Kisan Credit Card (KCC)
Up to ₹3 lakh loan at just 4% interest
Credit
Benefit₹3 lakh at 4% per year. Above ₹3 lakh at 7%. ATM card included.
DocumentsAadhaar, PAN, land records (khasra), photo
Apply atSBI, PNB, Bank of Baroda or any cooperative bank
TipRepay within crop season to get interest subvention — effective rate as low as 1-2%
Ask KhetiSaathi on WhatsApp → Helpline: 1800-180-1551
🛡️
PM Fasal Bima Yojana
Crop loss compensation at just 1.5-2% premium
Insurance
PremiumRabi crops: 1.5% | Kharif crops: 2% | Horticulture: 5%
DocumentsAadhaar, bank account, khasra, sowing proof
ApplyBank branch within 2 weeks of sowing
ClaimReport crop damage within 72 hours to bank or helpline
Ask KhetiSaathi on WhatsApp → Helpline: 1800-200-7710
🧪
Soil Health Card Yojana
Free soil testing — save 15-20% on fertiliser
Infrastructure
Benefit12 nutrient analysis free every 2 years. Know exactly what your soil needs.
DocumentsAadhaar, land details
Apply atNearest KVK (Krishi Vigyan Kendra) or agriculture department
SavingsFarmers save ₹4,000-8,000/acre on wrong fertilisers
Ask KhetiSaathi on WhatsApp → Helpline: 1800-180-1551
☀️
PM KUSUM — Solar Pump
60-90% subsidy on solar irrigation pumps
Infrastructure
Subsidy60% central + 30% state = 90% subsidy on 3HP pump. Save ₹1.5-2 lakh.
DocumentsAadhaar, land records, bank account, electricity connection proof
Apply atmnre.gov.in or state nodal agency / DISCOM office
BonusSell surplus solar power back to grid — extra income
Ask KhetiSaathi on WhatsApp → Helpline: 1800-180-3333
📱
e-NAM — Online Mandi
Sell directly in 1000+ mandis from home
Income
BenefitOnline auction access — better price discovery, less middlemen
DocumentsAadhaar, bank account, mobile number
Apply atenam.gov.in or nearest APMC mandi office
CoverageMuzaffarnagar, Meerut, Agra — all connected in UP
Ask KhetiSaathi on WhatsApp → Helpline: 1800-270-0224
📊
For businesses: scheme adoption data
Every scheme query KhetiSaathi handles generates anonymised intelligence — which schemes farmers are asking about, in which districts, what their pain points are. This is first-party data no survey can replicate.
Get Data Access →
The Story

Built by someone who grew up in the fields

KhetiSaathi was built by Prashant Kumar — an engineer who grew up in a farming family in Uttar Pradesh. The idea didn't come from a market research report or a VC pitch meeting.

It came from watching his family make crop decisions based on what the neighbour said, lose harvests to diseases that could have been diagnosed early, and sell at the wrong price because nobody told them the mandi was paying more that week.

The farmer already has a smartphone. They're on WhatsApp every day. The gap isn't technology access — it's the right brain on the other end of the conversation, speaking their language.

KhetiSaathi is that brain. No app to install. No English to learn. Just a WhatsApp message in Hindi.

The farmer has the device. They just need someone knowledgeable to talk to — in their language, at their pace, about their actual crop.
Prashant Kumar
Founder, KhetiSaathi
UP farming family, building for 150M like them
Get In Touch

Let's talk about what
KhetiSaathi can do for you

Whether you're an agri-input company looking for ground-level crop intelligence, a bank exploring last-mile farmer outreach, or a government body wanting to reach farmers at scale — we want to hear from you.

  • Market intelligence reports — disease outbreaks, crop patterns, regional demand signals
  • Farmer outreach campaigns — scheme awareness, subsidy communication, input advisories
  • Data partnerships — anonymised, structured, consent-based farmer data at scale
  • Custom integrations — white-label or API access for your own farmer-facing products